Growing up in the coastal tapestry of Kilifi in coastal Kenya, Kennedy Karima's fascination with the world of radio was ignited by his cousin's work at a local station known as Baraka FM. The allure of the airwaves, the power of storytelling, and the ability to connect with diverse audiences captivated him from a young age. This early exposure laid the foundation for a lifelong passion that would lead him on a journey towards strategic communication.
Armed with two diplomas in Public Relations and Mass Communications, and a bachelor's degree in Broadcast Journalism, Kennedy's career took an unexpected turn in 2018 when he landed an internship at Aga Khan University Hospital. While his initial role was rooted in public relations, he soon found himself drawn to the intricacies of corporate communication. The opportunity to craft strategic messages, build powerful brands, and navigate crisis situations ignited a newfound passion within him, opening up a world of possibilities.
Kennedy's enrollment in the Master of Arts in Strategic Communications programme at AKU was a natural progression. He saw it as a chance to elevate his skills, deepen his understanding of communication theory, and equip himself with the tools needed to excel in today's dynamic communication landscape. The programme's emphasis on storytelling, audience analysis, and message development resonated deeply with his aspirations.
Driven by a relentless pursuit of excellence, Kennedy's academic journey has been fueled by his family's unwavering support. His father, a teacher, instilled in him the importance of education and the power of lifelong learning. As a father of a beautiful young girl, his early influence shaped Kennedy's determination to strive for greatness and make a meaningful impact, inspiring the next generation.
As Kennedy looks ahead, he envisions a future where he can combine his strategic communication expertise with his enduring love for radio. His long-term goal is to delve deeper into the field, perhaps by pursuing a doctorate, while also exploring opportunities to return to the world of broadcasting.
Growing up in the coastal tapestry of Kilifi in coastal Kenya, Kennedy Karima's fascination with the world of radio was ignited by his cousin's work at a local station known as Baraka FM. The allure of the airwaves, the power of storytelling, and the ability to connect with diverse audiences captivated him from a young age. This early exposure laid the foundation for a lifelong passion that would lead him on a journey towards strategic communication.
Armed with two diplomas in Public Relations and Mass Communications, and a bachelor's degree in Broadcast Journalism, Kennedy's career took an unexpected turn in 2018 when he landed an internship at Aga Khan University Hospital. While his initial role was rooted in public relations, he soon found himself drawn to the intricacies of corporate communication. The opportunity to craft strategic messages, build powerful brands, and navigate crisis situations ignited a newfound passion within him, opening up a world of possibilities.
Kennedy's enrollment in the Master of Arts in Strategic Communications programme at AKU was a natural progression. He saw it as a chance to elevate his skills, deepen his understanding of communication theory, and equip himself with the tools needed to excel in today's dynamic communication landscape. The programme's emphasis on storytelling, audience analysis, and message development resonated deeply with his aspirations.
Driven by a relentless pursuit of excellence, Kennedy's academic journey has been fueled by his family's unwavering support. His father, a teacher, instilled in him the importance of education and the power of lifelong learning. As a father of a beautiful young girl, his early influence shaped Kennedy's determination to strive for greatness and make a meaningful impact, inspiring the next generation.
As Kennedy looks ahead, he envisions a future where he can combine his strategic communication expertise with his enduring love for radio. His long-term goal is to delve deeper into the field, perhaps by pursuing a doctorate, while also exploring opportunities to return to the world of broadcasting.
